Data Solutions
HOW DATA SOLUTIONS MAKE YOUR BUSINESS MORE PROFITABLE
- Enhance/expand your present data base
- Provides accurate, reliable data on which to build new business generation campaigns
- Effectively targets local fleets
- Generate traffic from launch promotions and dealership events
- More cost-effective than advertising
- Clean database cuts wastage
HOW DATA SOLUTIONS MAKE YOUR BUSINESS MORE PROFITABLE
- Access to Castrol’s reliable database of more than 13 million names for targeted communications
- Versatile data - can be segmented by; Marque, Small Business, Demographics
- Supported by Castrol Call Centre appointment-setting
- Full Database management support services; Database Cleansing and Database Healthchecks
EVHC
At-a-glance views of your vehicle health check activity eg EVHCs completed vs vehicles booked in; average time taken; conversion of reported work; lost and deferred sales.
